• We will learn about your business and about your leadership style. You and I will work on time-tested, world-class business strategies to get your business humming!
• We will discuss what you want to address, we will brainstorm, discuss solutions, and you will leave with homework for the week. Yes - homework! But it's not the boring kind - it's the kind of homework that is going to change your business and therefore change your LIFE!
• Action is the only thing that will move you in the right direction!
• You will take actions to improve your business while not interfering with your day-to-day obligations.

The reason our business coaching process always works is relatively simple. It combines the best learning of both personal effectiveness and business effectiveness. Successful people have a lot in common. Successful businesses have a lot in common. Your ALR business coach is trained in the combination of these powerful skills.

Up to this point, your business advisors simply told you all of the "stuff" that you should be doing. While the information may have been good, oftentimes life gets in the way of change, and you continue doing what you have always done. That's where personal effectiveness comes in: time management, goal setting, and other personal effectiveness strategies ensure that you actually make things happen.

Along the same lines, personal effectiveness has limitations. Surely, you recognize that even a positive attitude, time management, passion, etc. are great, but if you don't know the first steps to take (as well as make sure those steps are in the right direction), you will be positive - but broke! That's where business effectiveness comes in - we will provide you with the programs and strategies to improve your profits, make you a better leader, help you to systemize your business, and help you maintain a better staff!

Providing professional business coaching services to small business owners and entrepreneurs. Our business coaches are the most talented, highly trained, and most equipped Business Coaches in North America. Our focus is on helping small businesses increase their level of success. Whether they are new or established small businesses our services are guaranteed to increase effectiveness and profitability.

About the Coaches

Alonzo Russell, MBA, Licensed Professional Business Coach, Certified Guerrilla Marketing Coach, President and Founder of A. L. Russell & Associates, Business & Entrepreneur Coaching, began college right after high school. While in this initial phase of his college career, Alonzo enlisted in the U.  S. Air Force. In the Air Force Alonzo received numerous commendations. While in the Air Force and after his military career, Alonzo continued to pursue his degree until he received his BS in Electronic Engineering. He went to work for a small electronics company in Tempe, AZ where he quickly moved up in the company. Alonzo was instrumental in assisting the CEO, who coached Alonzo, in positioning the company for a multi-million dollar sale. Armed with the knowledge of how to build a small business and sell it for a large profit, over the next 20 years Alonzo built three companies and sold them. Alonzo then went back to school and earned his MBA with the sole purpose of founding A.L. Russell & Associates, Business & Entrepreneur Coaching, as a way to help Small Business Owners and Entrepreneurs drive their businesses to greater success. Alonzo has been leading seminars and workshops on business and financial topics for more than 20 years. Alonzo is using his educational background and what he has learned in the trenches to help other small business owners avoid the inevitable mistakes and achieve the vision they had of their business when they first started it.